Display Advertising

Display advertising is a type of online advertising that comes in several forms, including banner ads, rich media and more. Rich media, synonymous for interactive multimedia, is enhanced media that utilizes a combination of text, audio, still images, animation, video, and interactivity content for active participation from the recipient of the ad. You may picture display advertising like magazine or newspaper ads, just online and – like TV commercials – with the possibility of moving from static to interactive, flash and video.

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